CARDBOARD AND MULTI-MATERIAL
IOC RETAIL was set up as part of the strategy within the IOC group to reinforce POS activity. A solution offering that is expanding, an organization that is constantly evolving to guarantee operational and creative support that is as close as possible to customer issues.
MERGING OF 3 COMPANIES FROM IOC GROUP:
PND PLV : design and manufacture of multi-material POS since 2009
HOOWAH : design and manufacture of cardboard POS, standard or custom since 2013
LA MANUFACTURE : finishing workshop, assembly and packaging dedicated to cardboard since 2013
1 MACHINES POOL
for printing and finishing
1 PRODUCTION WORKSHOP
dedicated to cardboard
of deployment and installation
Our teams are able to take your ideas and bring them to life in the retail environment for effective Point of Sale (POS) communications. We rely on our in-depth understanding of how your customers buy combined with clever design and our wide variety of available materials.
Our design office develops standard or tailor-made solutions, from single pieces to large series, by relying on a production site 100% dedicated to cardboard.
Our teams design your customized POS, according to your marketing objectives, whatever its material (plastic, wood, metal), its location (store entrance, linear, showcase), its objective (product launch, storage, cross-merchandising).
Our project managers will guide you, from reception of the creative brief throught to the reporting of the campaign, from design to installation.
Our team helps you to choose the appropriate material and suggest you customised technical solutions for optimized cost.
Your projets are design "made to mesure" according to your level of need. Presentation of our own creative and technic solutions, adjustment of your designs, search of the best answer to highligh your products and services.
Our specialists make a field diagnosis, support you in the deployment and installation of your POS/POP material, with a real time monitoring, a tracking of your placements and a detailed campaign reporting.
to you field
For the installation of your POS in the point of sale and a national deployment, we rely on an independent network of certified professional installers (Tecknicom, managed by Harpa Affichage, an IOC group company).
A network of over 350 installers and an online solution for real-time monitoring.
Your 3D POS/POP material come true thanks to our augmented reality solution.
to allow you to imagine the reality of your project. On demand, we will produce real prototypes (in white or digital printed) for a realistic validation.
A quality check team insure you the excellence of your services
Reactivity, flexibility, print and finishing quality, thanks to a dedicated project managers team on the whole creation/production/deployment stages of your campaign.
Come on the printing site to check and sign the "Ready for press" on site.
An online solution for real-time monitoring
→ Follow step by step the progress of its advertising campaign,
→ Know the date and time of its scheduled installation,
→ to be informed immediately of the end of the installation service,
→ Receive photos from each site, after validation by our teams,
→ Transparency with an online monitoring and campaign report.
OUR 3D MODELS
IN A SITUATION
- in a real context (your points of sale, your distribution network, etc.),
- in real size (to check scales, adaptability and estimate the visual impact),
- in real time (virtual test of your new promotional material straight to point of sale, test of several solutions or allocations and shot of photorealist simulations).
Thanks to this application, you will show how your communication tool will fit on the point of sale!
In some cases, this solution will give us the opportunity to rationalise the production process by deleting the real prototype production stage (cost reduction) for a faster project development.
IOC RETAIL, A COMPANY OF IOC GROUP
As a specialist in OOH communication (out-of-home), the IOC Group meets the expectations of any company wishing to deliver a message, promote and highlight its offer or reinforce its brand image.
In France and Benelux, the group brings together specialists in communication media - posters, events, point-of-sale animation - and attached services - deployment, installation, logistics, follow-up. IOC Group companies offer a wide range of solutions to provide answers to the widest range of in-store and out-store OOH communication needs.
→ Advice→ Creation and design → Manufacturing and production → Logistics and deployment → Campaign management
350 experienced professionnals - 4 800 clients - 6 production sites - +50M€ of turnover
You want to communicate? We have the solutions!